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Reaching Out Changing Life

There are many things in life that will catch you eye, but only a few will catch your heart……pursue those.

Our greatest power is the power to choose. We can decide where we are, what we do, and what we think. No one can take the power to choose away from us. It is ours alone. We can do what we want to do. We can be who we want to be.

Thursday, October 01, 2026

Persuasion Power

 "If you would win a man to your cause, first convince him that you are his true friend. Next, probe to discover what he wants to accomplish. Then, instruct him concerning the merits of your proposition." 

In its professional sense, the term "sales person" designates those whose vocation is that of distribution: the direct work of marketing products and services. In its specific sense, to "sell" is to induce the consumer to buy.

Most every consumer study suggests that people buy your product today, not so much because they understand the product, but because they sense and believe that you understand them. In building your sales presentation, you will want to bear in mind the buying motives. Everyone who buys does so for one or more of four primary motives: protection of life, pleasure in life, pride of ownership, profit. Analyze any sale you have ever made and you will see that consumers' willingness to buy, the actual decision to part with their money, was based upon one or more of these motives.

Persuasion has three functions:

  1. A full and complete explanation of the product, which causes the prospect to know and to understand,
  2. The proper stimulation of the emotional feelings, which causes the prospect to believe and to desire, and
  3. The gentle urging of the will by intensifying desire and assisting action, thus causing the prospect to buy.

Successful sales professionals understand the power of persuasion - they have mastered the art of transferring their conviction to their prospects. Follow the Abraham Lincoln strategy:

  • Be genuine in your concern for prospects.
  • Know what they want to accomplish.
  • Offer solutions that are best for them; you will discover they will be mutually beneficial.

Monday, September 14, 2026

How to Have a Successful Day!

 "Opportunity is missed by most people because it is dressed in overalls and looks like work." 

Have you observed that successful salespeople are doers? They are not always as long on technical knowledge as they are on motivating themselves to do what gets the job done. They believe a good start is a journey half completed, so they start and keep going. They have the willpower or determination to overcome inertia. They are self-starters and self-promoters.

An honest day's work is our moral obligation. It's an obligation to the company we represent, our families and ourselves.

Just before you go to sleep, at the end of the day, be determined to be able to say, "Today I have given an effective, full day's effort to my selling job. I have displayed discipline in planning, time management and selling."

Here are three keys to learning to put in an honest day's work:

1. Do the right activities!
2. Do them right!
3. Do them often!

Commit to double your efforts to work on the right things, the right way, and often! 

Sunday, August 02, 2026

Dedications to Succeed

 "To contrive is nothing! To construct is something! To produce is everything!"

We are all salespeople! Every day of our lives, we are selling our ideas, our plans, our products and our enthusiasm to everyone.

Dedicate yourself to excellence in selling! Resolve to be a winner! Declare war on mediocrity, on pessimism!

Dedicate yourself to the idea that yours is a great profession - one that is filled with endless opportunities for service to your fellow man and with rich rewards for yourself.

Dedicate yourself to your company, your organization, and your associates. Prove your gratitude for the opportunities they have provided by giving them your best.

Dedicate yourself to the daily task of turning problems into challenges, difficulties into opportunities, lethargy into enthusiasm, and procrastination into action!

Be done with excuses! Someone has defined excuses as "the tools with which persons with no purpose in view build for themselves great monuments of nothing."

Every day, affirm to yourself the importance of your profession. Tell yourself a hundred times a day that your work is a potential blessing to many people, essential to the economy of our nation, and vital to the welfare and happiness of you and your family.

The depth of your dedication will determine the altitude of your achievement! Sink the roots of dedication deeply into the bedrock of determined purpose, daily preparation, and detailed planning.